Offering a collaborative, electronic process can meet your customer’s expectations and evoke a sense of loyalty. This can translate into greater customer retention and wallet share. Whether a customer is opening a new account, applying for a credit card or making an account change, tablets offer an interactive way for customers and representatives to complete a transaction.
From ICICI to the HDFC, every major bank in India offers tab banking. Although tablets are considered mobile devices, they have a place in a bank’s multiple business channels, including the branch. In fact, tablets could close the gap between the customer’s satisfaction rating and the bank’s perception of their service. In addition to improving customer service and potentially appealing to a broader audience, tablets offers a wide array of benefits to the banks, such as,
Going Paperless: By adopting an e-process that includes electronic signature capabilities, there’s no need to print and waste papers. The process is totally electronic from start to end, saving banks the cost associated with managing papers.
Multichannel Support: The same tablet application can be used in-branch, in-field and even by customers in the comfort of their own home. A similar process across multiple environments makes a bank’s multichannel strategy a reality while contributing to a better customer experience.
Collaborative Process: Instead of a stiff customer/representative interaction, tablets promote collaboration.
Tablets are versatile devices that banks uses as leverage to improve the customer experience and benefit the organization by implementing paper-free, efficient processes.